I have written more on the craft of comic book writing than anyone in the industry and apply that unrivaled expertise to building world-class IPs.”
Find your story’s full potential.
With nearly 30 years of experience and the largest library of comic writing instruction, Nick Macari is the industry’s de facto authority on comic narrative development. He doesn’t just write stories; he wrote the book on how they work.
Lead Writer & Narrative Direction
Most projects fail because the story conflicts with production realities or the narrative lacks the fundamentals to engage at a deeper level. I provide production-ready scripting that aligns creative vision with your technical and budgetary constraints.
I deliver risk-free narratives that eliminate costly mid-production rewrites and keep your development pipeline moving efficiently from Day 1.
Accepting select commercial projects. Contact for consultation.
IP Development & Franchise Engineering
A successful IP is deeper than a single story; it’s a system. I engineer narrative frameworks designed for scalability, establishing the ‘physics’ and ‘hard rules’ of your story world early, ensuring your IP can seamlessly expand into sequels, comics, animation, and film without breaking continuity.
You own a cohesive, scalable asset that generates value for decades.
Strategic partnerships for funded studios. Request a narrative audit.
Private Mentorship & Career Strategy
Talent is common; strategy is rare. Most authors stall, relying on ‘raw talent’ to overcome execution obstacles and missing fundamentals. They waste years on drafts that fail to gain traction in the market; slow grinding their way through a trial-and-error process.
I offer private mentorship for authors ready to invest in their trajectory. Together we’ll dismantle and rebuild your story mechanics, eliminating all obstacles, injecting genuine fundamentals, and ensuring your IP stands up to real-world market scrutiny.
You emerge with a commercially viable asset engineered to capture market share and sustain long-term growth.
Private mentorship for career-focused authors. By application only.
Educational Access
Aspiring writers and comic creators, find out why Story Potential is so important or jump right in and access the largest individually curated source of comic writing craft, for a ton of free, real-world, practical help.
Nick’s Upcoming Personal Projects
How to Write Manga!
The third in my books on writing comics, this entry will focus on how to write Japanese comics, commonly known as manga.
’40s NYC Hardboiled Detective Novel
The idea to this hardboiled detective novel came to me years ago under the title, “The Creature that Bled Luminous Toxin.” It follows a tough, burnt-out detective in 1940’s NYC struggling to cope with the rapidly changing times… and cultists trying to summon a demon to take over the city.
Nick MACARI
